Publicação
Transportadora Woo Airlines
| Resumo: | An Australian airline start-up study is justified by the author’s perception of connecting small and inner Australian communities need. It seems to exist a market opportunity and consequent gap driven by the fact that existent airlines mostly consider the tourist passenger as their main target. Furthermore, Australians use very often air transport visiting friends and relatives and also as business passengers. Special attention is given to the target destinations, the market research for network planning and schedule, the aircrafts, the fleet choice, to existing business structures, the basic average prices and their implications at the cost structure and its budget. |
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| Autores: | Rodrigues, António |
| Assunto: | Concorrência Orçamento Air Transport Competition Receitas Budget Austrália Market research Custos Estudo de mercado Transporte Aéreo Revenues Costs |
| Ano: | 2016 |
| País: | Portugal |
| Tipo de documento: | dissertação de mestrado |
| Identificadores: | ID: 201857219 |
| Tipo de acesso: | Aberto |
| Instituição associada: | Repositório Comum, Instituto Superior de Educação e Ciências, Repositório Comum, Instituto Superior de Ciências Educativas, Repositório Comum |
| Código do projeto financiado: | 201857219 |
| Idioma: | português |
| Origem: | Repositório Comum |
| Resumo: | An Australian airline start-up study is justified by the author’s perception of connecting small and inner Australian communities need. It seems to exist a market opportunity and consequent gap driven by the fact that existent airlines mostly consider the tourist passenger as their main target. Furthermore, Australians use very often air transport visiting friends and relatives and also as business passengers. Special attention is given to the target destinations, the market research for network planning and schedule, the aircrafts, the fleet choice, to existing business structures, the basic average prices and their implications at the cost structure and its budget. |
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